By Canadian Press

Online booking fees ‘completely avoidable,’ Cineplex argues in junk fee case

Feb 29, 2024 | 2:05 AM

OTTAWA — The Competition Tribunal is hearing a second day of arguments today in a case that could decide whether Cineplex can keep charging customers an extra fee for buying movie tickets online.

Lawyers for the competition commissioner argued Wednesday the $1.50 fee charged by Cineplex for online purchases amounts to harmful “drip pricing,” also known as a junk fee. 

They argued the customers have no choice but to pay the fee, and buying tickets in person at the movie theatre isn’t a reasonable alternative.

The tribunal has been hearing debates over whether the fee was visible enough on the movie giant’s website and if it’s reasonable to expect moviegoers will scroll down to see the total price.

Cineplex says in written arguments submitted to the tribunal that people can completely avoid the online booking fee if they want, and half of all customers choose to buy at the theatre.

Meaningful Mementos

Remembering Someone You've Lost at Christmas

Dec 03, 2024

Seasonal Sorrow

How Do You Get Through The Holidays When You're Grieving?

Nov 01, 2024

Upcoming Events at Oliver's

Grief & Loss and Estate Planning Seminars

Oct 02, 2024

It also argues the full price of the ticket, including the online booking fee, is displayed “prominently” and immediately left of the “proceed” button customers must click to buy their tickets.

This report by The Canadian Press was first published Feb. 29, 2024.

The Canadian Press